FARM FRESH ATLAS
PARTNERSHIP
WITH REAP FOOD GROUP
Exciting news on the local food front! REAP Food Group and Wisconsin Farmers Union have joined forces to make the Farm Fresh Atlas the state’s most robust source of information for sourcing local foods directly from Wisconsin farmers.
As part of the partnership, Wisconsin Farmers Union members will receive $15 off an annual listing in the Farm Fresh Atlas! Read more below!
The Farm Fresh Atlas is a community-based local foods marketing tool that has been showcasing local food champions in Wisconsin for 25 years.
It connects listees with eaters across the state that enjoy locally grown food and the community of support that makes it possible.
This is done through the website, FarmFreshAtlas.org, and through a yearly printed publication that is distributed around Wisconsin each spring!
What does this PARTNERSHIP mean for the Wisconsin Local Food Directory?
Wisconsin Farmers Union phased out the Local Food Directory at the end of 2025, combining our efforts with REAP to bring more attention to the Farm Fresh Atlas.
​Through this partnership, WFU members will receive a $15 discount as a membership benefit. Ask the membership team for the code! This offer is only available to 2026 listees who register(ed) for the Atlas after 12/1/25, when the partnership was announced.
Farm Fresh Atlas reoccurring listings are $75 for farms and businesses (non-reoccurring $80), $25 for farmers markets.
Sign up for a listing at the Farm Fresh Atlas site (by clicking the button on the left) by January 30th, 2026 (this is the
deadline to be featured in the 2026 print guide). Listings made after that date will be in the 2027 print version.
Need more info? Read the Atlas FAQ’s linked to the left.